Course curriculum

  • 1
    Why Video and Why a Video Strategy
    • What Are Some Good Reasons to Undertake Video?
    • Does Your Company Need a Corporate Video Strategy?
  • 2
    First Videos
    • What Is the First Video Your Company Should Make?
    • What Should Be In a Company Culture Video?
    • What Should Your Explainer Video Include?
  • 3
    Getting Started with Video
    • How Long Should a Video Be?
    • What Is a Good Video Publishing Schedule?
    • Testimonials: What Makes a Good One?
  • 4
    Arranging for Video Production
    • What Should Be In the Video Production Contract?
    • What Am I Actually Paying For With Video
    • Why Does Video Production Take So Long?
    • How to Expedite the Video Process and Give Great Feedback